The Italian company, Automobili Lamborghini, announced the results of Lamborghini sales during the first half of 2022, which came in record numbers during the first six months of this year, as the company was able to deliver 5090 cars, an increase of 4.9% over the same period last year. Great credit for achieving these record profits, as the percentage of sales achieved 61% of the company’s total sales, but the company did not specify the percentage for the Aventador and Huracan cars.
Analysis of Lamborghini’s record sales during the first half of 2022
The Italian company, Lamborghini, announced record profits in its history during the first half of the year 2022, as Lamborghini sales came in record numbers when it crossed the 5,000 car barrier from the Sant’Agata factory.
The Italian brand recorded a record profit of 425 million euros .
When looking at Lamborghini sales, we find that the United States of America has the largest market during the first half of this year with 1,521 cars, followed by China with 576 cars, followed by China with 576 cars, then Germany with 468 cars.
This brings the proportion of Lamborghini cars sales within the European, Middle East and African markets to 41% of the company’s total sales, while North and South America accounted for 34% of the company’s total sales, and the Asia Pacific region received 25% of sales.
On the other hand, the Italian brand Lamborghini is doing well in terms of material matters, with a turnover of 1.33 billion euros, equivalent to 5.1 billion, with a percentage increase of 30.6% over the first half of the first half of last year 2021.
The company’s operating profit amounted to 425 million euros, equivalent to 1.62 billion, an increase of 69.6%, noting that these gains were due to the significant increase in Lamborghini sales, in addition to the increase in the allocation of such cars.
The Chairman of Lamborghini, Mr. Stefan Winkelmann, expects these successes to continue, stressing that the company already has a lot of orders that cover production in the next 2023.
It is noteworthy that the Lamborghini company recorded record sales during the past year 2021 as well, when it sold more than 8,405 cars, an annual increase of 13% over the year 2020.
It is worth noting that the Italian brand Lamborghini is expected to announce this August three new models, two of them are Urus, and the other will be a new and advanced version of the Huracán model. It is also said that the Urus 2023 will appear for the first time on Pebble Beach, While the more powerful version Kho ST-X.
At the end of this article, we should note that it is very likely that the Lamborghini Huracan version that will be launched will be the Strato, given that the company is already eager to launch it, as the car has a high ride height, provides a roof rack, and additional body livery in order to create a car Superhero and suitable on slope or off-road.
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